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In Malaysia’s vibrant e-commerce landscape, finding the right online marketplace is crucial. With numerous options catering to various needs, it’s essential to discover the platforms that resonate most with Malaysian shoppers.
In this article, we’ve curated a list of Malaysians’ all-time favorite online marketplaces, each offering unique advantages. Whether you’re searching for fashion, electronics, or other essentials, read on to explore the go-to destinations for online shopping in Malaysia.
E-commerce Trends in Malaysia
The Malaysian e-commerce scene is continually evolving, and staying updated on current trends can enhance your online shopping or selling experience.
1. Mobile Shopping on the Rise:
Mobile commerce (m-commerce) is gaining popularity in Malaysia as smartphones become ubiquitous. Online marketplaces are optimizing their platforms for mobile users, making it more convenient to shop on-the-go.
2. Support for Local Products:
There’s a growing trend among Malaysians to support local businesses and buy locally-made products. Marketplaces like PGmall, focusing on Malaysian-made items, have gained traction. Consider exploring and promoting local products for a unique shopping experience.
3. Enhanced Customer Experience:
E-commerce platforms are prioritizing customer experience. Features like personalized recommendations and responsive customer support are becoming standard. Shoppers can benefit from these enhancements for a more convenient experience.
4. Digital Payments on the Rise:
Digital wallets and online payment gateways are becoming increasingly popular. Online marketplaces are integrating these payment options, offering shoppers more flexibility and convenience during transactions.
Staying aware of these e-commerce trends in Malaysia can help you make the most of your online shopping or selling journey. Whether you’re a buyer or seller, adapting to these trends can enhance your overall e-commerce experience.
Top 10+ Best Online Marketplaces in Malaysia
- Shopee
- Lazada
- PGMall
- Zalora
- Lelong.my
- GoShop
- Ezbuy
- WowShop
- Youbeli
- Qoo10 Malaysia
- PrestoMall (formerly known as 11Street)
Check out the full list of online marketplaces in Malaysia here.
Shopee
Shopee Malaysia is a leading online shopping site that brings customers great deals, with platforms existing across Asia including Singapore, Thailand, Indonesia, Vietnam, Philippines, and Taiwan. Shopee prides itself on providing customers with a great online shopping experience and offering unbeatable deals featuring products with affordable prices and daily online Shocking Sale for massive discounts.
Website: https://shopee.com.my/
Monthly average estimated traffic: 39.18M
Average visit duration: 10 minutes 57 seconds
Commission rate: 0%
Store set-up costs: Free
Payment gateway fee: 2%
Settlement method: Within 3-7 days once status is shown as delivered
Seller types: Individual, Company, and International sellers
Lazada
Established in 2012 and mainly owned by Alibaba, Lazada is one of the largest eCommerce companies in Southeast Asia selling a wide range of products from fashion, consumer electronics to household goods, toys and sports equipment. Lazada Malaysia also offers extensive customer service and multiple payment options for a fuss-free shopping experience.
Website: https://www.lazada.com.my/
Monthly average estimated traffic: 14.12M
Average visit duration: 7 minutes 30 seconds
Commission rate: 0%
Store set-up costs: Free
Payment gateway fee: 2%
Settlement method: Within 2-3 weeks
Seller type: Individual, Company and International sellers
PG Mall
Established in 2017, PGMall is passionately missioned to build and grow Malaysia’s local industries and handicraft to the rest of the world. Here, you can find a wide range of products from electronic, fashion, books, home and living, food and beverages, health and beauty, as well as automotive parts.
Website: https://pgmall.my/
Monthly average estimated traffic: 4.54M
Average visit duration: 2 minutes 24 seconds
Commission rate: N/A
Store set-up costs: Free
Payment gateway fee: N/A
Settlement method: N/A
Seller type: Individual, Company and International sellers (subject to approval)
Zalora
Zalora is one of Southeast Asia’s largest and fastest growing fashion focused e-commerce sites in Southeast Asia that has been recently branching out to different product categories such as beauty and lifestyle. In 2014, Zalora developed a marketplace platform designed to help emerging local fashion businesses such as blogshops, boutiques and upcoming designers to showcase their designs to Zalora’s ever-growing customer base.
Website: https://www.zalora.com.my/
Monthly average estimated traffic: 1.01M
Average visit duration: 7 minutes 3 seconds
Commission rate: N/A
Store set-up costs: N/A
Payment gateway fee: N/A
Settlement method: N/A
Seller type: Companies (subject to approval)
Lelong.my
Lelong.my is Malaysia’s oldest homegrown online marketplace which caters to not only consumer-to-consumer (C2C) transactions, but also business-to-consumer (B2C) relationships. Whether for personal or business, Lelong.my connects customers to both global and local sellers with more than 1.3 million products across all categories – including electronics, tech gadgets, household goods, fashion and beauty products, and many more.
Website: https://www.lelong.com.my/
Monthly average estimated traffic: 584.57K
Average visit duration: 3 minutes 42 seconds
Commission rate: 0-10%
Store set-up costs: RM498 per year
Payment gateway fee: 2%
Settlement method: Weekly settlement if using Netpay payment gateway
Seller type: Individual, Company and International sellers (subject to approval)
GoShop
Go Shop is an all-inclusive online and offline shopping platform for finding all the best brands from around the world under one roof. Customers can find various products from multi-categories including beauty, electronics, fashion, food groceries, lifestyle and many more through their website, mobile app, or even via their 24/7 home shopping channels on Astro CH118, CH120 and CH303.
Website: https://www.goshop.com.my/
Monthly average estimated traffic: 575.9K
Average visit duration: 3 minutes 44 seconds
Commission rate: N/A
Store set-up costs: N/A
Payment gateway fee: N/A
Settlement method: N/A
Seller type: Individual, Company and International sellers (subject to approval)
Ezbuy
Founded in 2010 as 65daigou, EZbuy originally specialized in ordering products from overseas or via online shopping websites on behalf of customers who faced language and logistic barriers. Today, EZbuy Malaysia connects local customers directly to not only local sellers but also those from China, USA, Taiwan and Korea offering millions of quality products on their platform.
Website: https://ezbuy.my/
Monthly average estimated traffic: 219.5K
Average visit duration: 4 minutes 35 seconds
Commission rate: N/A
Store set-up costs: N/A
Payment gateway fee: N/A
Settlement method: N/A
Seller type: Companies (subject to approval)
WowShop
Similar to GoShop, WowShop is a home shopping business and e-commerce platform in Malaysia which offers customers a unique shopping experience from the comfort of their homes, whether it is through their website, mobile app, or their home shopping channels on Astro TV3, TV9, NTV7 and 8TV. Here, customers can find products ranging from electronics, kitchenware, lifestyle, health and beauty, and many more.
Website: https://www.cjwowshop.com.my/
Monthly average estimated traffic: 208.2K
Average visit duration: N/A
Commission rate: N/A
Store set-up costs: N/A
Payment gateway fee: N/A
Settlement method: N/A
Seller type: Companies (subject to approval)
Youbeli
Youbeli is a multi-category online marketplace in Malaysia that offers an extensive product selection of local and international brands spread across categories including fashion, mobile and gadgets, and home and living among others.
Website: https://www.youbeli.com/
Monthly average estimated traffic: 195.84K
Average visit duration: N/A
Mobile App: Yes
Commission rate: 4%
Store set-up costs: Free
Payment gateway fee: 2%
Settlement method: 7 working days
Seller type: Company and International sellers
Qoo10 Malaysia
Qoo10 is a joint-venture between eBay and GMarket, operating across 5 countries including Japan, China, Hong Kong, Indonesia, Malaysia and Singapore. Today, Qoo10 offers a variety of products from beauty and diet, fashion, tech gadgets, baby accessories and more.
Website: https://www.qoo10.my/
Monthly average estimated traffic: 178.5K
Average visit duration: 2 minutes 21 seconds
Commission rate: 9-12%
Store set-up costs: RM50
Payment gateway fee: 9-12%
Settlement method: 15 days
Seller type: Individual, Company and International sellers (subject to approval)
PrestoMall
Formerly known as 11Street, PrestoMall is another one of Malaysia’s homegrown online marketplaces that offer various products and services. Besides being an online marketplace, PrestoMall also offers hassle-free mobile payment via PrestoPay for both online and offline retail purchases.
Website: https://www.prestomall.com/
Monthly average estimated traffic: 84.5K
Average visit duration: 2 minutes 2 seconds
Commission rate: Rate varies based on product category
Store set-up costs: Free
Payment gateway fee: 2%
Settlement method: Within 2-7 days once status is shown as delivered
Seller type: Individual, Company and International sellers
Key Factors for Marketplace Merchants in Malaysia
When selecting a marketplace to sell your products in Malaysia, focus on these key factors:
- Audience Fit: Choose a platform that aligns with your target audience and product niche.
- Fees: Consider the marketplace’s fee structure and how it affects your profitability.
- Popularity: Opt for a platform with a strong presence in Malaysia to reach more customers.
- Shipping: Check for reliable shipping options and local courier integration.
- Seller Support: Look for platforms offering seller education and responsive customer support.
- Policies: Understand and comply with the platform’s policies and regulations.
- Customer Feedback: Consider customer ratings and feedback to build credibility.
- Marketing Tools: Explore marketing and promotion options offered by the marketplace.
By keeping these factors in mind, you can make a well-informed choice for a successful e-commerce venture in Malaysia.
Bottom Line
There you have it, all the top online marketplaces in Malaysia to help you sell online.
Did we miss out on any? Let us know and we’ll update the article!
Feature your business in this article by contacting us here.
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